Now also the Programmatic Deal data like revenues, bid requests etc. is being pulled from Xandr to goTom and displayed for each deal. In addition, the Open RTB sales of Xandr can now be mapped in the Matching Table.

In addition to the segments, the key values of Xandr (formerly “Appnexus”) can now also be selected as targeting in goTom. The key values can be included or excluded with one click, similar to the Xandr GUI. This now also works for Numeric Key Values.

As of today, the sales and delivery data of programmatic deals can be analyzed in goTom. The new dashboard is available for all synchronized deals and shows the history of different KPIs like revenue or bid requests.

Certain flights, such as native ads, require an additional workflow to create the ad. Therefore a creation task list has been implemented, with which these ads can be managed.

goTom now communicates with Salesforce. Customer and opportunity data are exchanged via the API. This ensures a uniform customer base and synchronized campaign data.

The Adition AdServer is now also connected to goTom. We transmit customer and campaign data to Adition by mouse click and withdraw the delivered data.

From now on, contracts with external publishers can be managed in goTom. For all network campaigns there is now an internal planning view in which the delivery or revenue distribution of campaigns can be planned.

goTom now offers the push of campaign updates to DFP and AppNexus.

Creating document screenshots manually is no longer necessary. Every morning goTom automatically generates screenshots for all campaigns starting on that day.

We have restructured the document filing and made it possible to archive the current version of the documents.

We’ve expanded the search with a free-text and a separate campaign / customer search. In addition, we have added an advanced history in the campaign details.

There is now in goTom a task list, in which screenshots can be uploaded directly and sent to the customer.

The redesigning continues. Today we present the Finance Tasks in the new UI. We have also improved the CRM Feature.

We have redesigned our Reporting Tasklist. In addition to Appnexus, DoubleClick for Publishers and One by AOL, we also offer a new adserver: Adition.

We have completely redesigned the Service Tasklist and integrated it into our new UI.

goTom pulls the viewability rate from the AdServer and shows the performance feedback in goTom.

We are now tracking deal data of Programmatic Deals and display them in the goTom interface. This information is updated every hour and helps with monitoring.

With the new Activity Dashboard you can see at a glance what the internal activities in goTom look like. In addition, we have expanded the Production Tasklist with new functions.

Billing data can now be transferred from goTom to SAP. Based on a simple and fast XML export of all data, the collaboration between goTom and SAP can now be guaranteed.

We have completely redesigned the Production Tasklist and integrated it into our new UI.

If you’d like to plan your campaign with a budget, you can do it now with our Budgetplanner feature.

Programmatic Deals can now be set up with AdServers. Among other things, key values from DFP by Google and segments of AppNexus are available.

goTom now delivers all orders including the link that were created on the day before to the Slack Channel.

The AppNexus adserver can now be connected to goTom. Just as with DFP and One by AoL, we offer a standard interface for this purpose.

Our graph reports are updated every minute and also available in the same way as the excel report but with real time data.

We put an end to the suspicious campaign monitoring. Customers with activated AdServer plugin can now track their campaign delivery in real time. In addition, we have optimized the settings of the VAT rates and the invoice language.

Forget spreadsheets! We’ve developed the world’s first solution that brings together revenues from programmatic and direct bookings deals.

Fasten your seat belts! We offer 25% faster user interface. In addition, from now on you can stay logged in to goTom for up to one week.

There is a new possibility to setup the VAT within goTom based on a Swiss VAT-Change by the 01.01.2018. Additionally we now allow to change comments on the booking confirmation sent by link.

Statistics or reports created in goTom can be obtained via an open API. In addition, discounts can be re-arranged with rules and the campaign confirmation can be sent as a link.

Data on the graph reports in goTom can be exported directly from the graph area either as a data file or aggregated.

goTom is now available in different German versions. German/Switzerland, German/Germany, German/Austria

The budget graph on the dashboard can also be viewed on a run-time basis with this update.

We extended the interface to the Adserver DFP by Google and ONE by AOL: from now on campaigns can be deleted directly in goTom.

Now campaign reports can be sent directly from goTom to customers. They receive a reporting link with updated adserver numbers on an hourly basis.

We updated our software with an inApp-Help-Documentation. Now questions to features are answered directly in the application within an extensive documentation.

Via the interface to Google AdExchange all programmatic turnovers can now be reported on the existing customer base.

Thousands of data records for sales statistics of customers or products can now be visualized graphically using various filter criteria and made available to the team.